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My New Flame: Engineered beautiful

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Audi has teamed up with The Guardian for your chance to win a My New Flame light . In this film, Moritz Waldemeyer explains the inspiration behind his deceptively simple innovation. Using LED technology and a circuit board, along with bold design choices, he's engineered a realistic flame effect.

This innovative design was inspired by the elegance of LED technology, combined with a unique artistic vision - similar to that which inspired the development of our innovative new Matrix LED headlights.

Find out more about our Engineered beautiful concept here:
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Automóvel
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